Burly Holdings

Burly Holdings is a premier commercial landscaping company based in Pimpama, Queensland, that services South East Queensland (including Brisbane, the Gold Coast, and the Sunshine Coast) and Northern New South Wales. Specialising in integrated landscape design, construction, and maintenance, the company caters heavily to the development and construction sectors. Their comprehensive suite of services includes landscape construction, ongoing maintenance, lot packages, and civil and landscape watering, effectively handling everything from large-scale residential subdivisions to the management of public open spaces. Built on a commitment to safety, efficiency, and sustainable outcomes, Burly Holdings aims to deliver high-quality, enduring environments that enhance the connection between people and nature.

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Brief

As a premier commercial landscaping company servicing South East Queensland and Northern NSW, Burly Holdings had built a strong reputation for delivering high-quality, sustainable environments for the development and construction sectors. However, they needed a cohesive brand identity and digital presence that truly reflected their deep technical capabilities, reliability, and professionalism. To successfully compete for large-scale subdivisions and public open space tenders, Burly Holdings required a complete brand toolkit. They tasked BOLT Marketing with establishing clear brand guidelines, designing professional physical collateral, creating a compelling capability statement to win new business, and developing a modern website to showcase their full suite of services and past projects.

Solution

BOLT Marketing delivered a comprehensive, end-to-end branding and digital solution tailored to position Burly Holdings as an industry leader.

Brand Guidelines & Collateral: We developed a strong, cohesive visual identity that speaks to their connection with nature and civil construction. This was rolled out across professional business cards designed to make a lasting impression during on-site meetings and networking.
Capability Statement: We designed and structured a powerful, highly visual capability statement. This essential document highlights their focus on safety, efficiency, and sustainable outcomes, providing their team with a professional tool to confidently pitch for major commercial tenders.
Website Design & Development: We created a modern, user-friendly, and fully responsive website. The new site clearly maps out their core services; Landscape Construction, Maintenance, Lot Packages, and Civil & Watering, while prominently featuring a 'Recent Projects' portfolio to build immediate trust and credibility with prospective clients.